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Logo of Nizhny Novgorod Fair wins prize at international contest in Chicago

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Logo of Nizhny Novgorod Fair wins prize at international contest in Chicago


17.12.2021

Photo credit: Nizhny Novgorod. The Main Fair House / Gordienko Nadezhda / commons.wikimedia.org (CC-BY-SA-4.0)

The new logo of the Nizhny Novgorod Fair exhibition complex has become one of the best at the ''Society of Typographic Arts - 2021'' international competition, which was held in Chicago. Every year, the organizers of the competition, which has been held in the United States since 1927, present top 100 of the world's best works in graphic design, TASS reports.

The logo, created by the Kurt studio, is an image of the fair building and the confluence of the Volga and Oka rivers. This kind of image is a nod to the rich history of the fair and the connection between the modern Nizhny Novgorod fair and the historical one.

The Nizhny Novgorod Fair is one of the symbols of the city and the region. According to the Governor of the Nizhny Novgorod Region Gleb Nikitin, large-scale restauration works have been carried out on the territory of the fair , which has become more modern and convenient.

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